Tuesday, 5 April 2011

FRONT COVER OF PAPER

Date: 5th April 2011 .. two days until the deadline for me. I have edited my paper again! Definately a repeat of what I did with my course work from last year and a mental note for myself: stop editing last minute parts. I couldn't help it, the front cover was annoying me and I couldn't quite point out how to improve it or what was missing. Then I looked more specifically to The News that I read the other day and realised! The right side has nothing to offer, and the main picture just looks ridiculously blue and it stands out too much for the paper. SO I have played close attention to this particular one .. The right side offers much more and I can therefore use this to target a broader audience, like for example add in something for younger people within my demographic area. This is what I did with a friend of mine, and here is a photo of her in Africa! I thought I could use this as this was a different colour AND had someone smiling in a non specific location. I could just talk about her trip to Hayling Island as this would be local, however, I thought it would be much more interesting to show someone young who has gone travelling. And another picture to offer a promotion in Gunwharf, and have used a different offer like how I have spotted on The News a few times like a meal voucher! So I have used this convention and developed my own. The photo has been taken on a beautiful day and therefore shows a positive place to be for tourists and local commutes. Also, a lovely yellow background to break up the blue to follow the sort of coloured themes that The News presents in their front cover. Sometimes the colours can be grey and drab depending on the type of news like The Navy. However I do see colourful photos and images in general. This example is slightly different. But the yellows do break the blue side of the paper and also doesn't change the type of audience it could be targeted for when thinking about colour. Blue and yellow are pretty neutral, so can sway between males and females!

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